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Search, analyze, and act on every social video across TikTok, Instagram, and YouTube. One source of truth for content strategy, creator partnerships, and campaign performance.
Lightreel is an AI agent that researches TikTok and Instagram to find creators, hooks, and trends for UGC marketing. Oriane indexes every frame and every spoken word of Instagram and TikTok videos, so brands can find and measure the exact moments where they appear.
Lightreel helps teams pick creators and write scripts based on what is going viral. Oriane helps brands find and measure content that already shows or mentions them, including shadow reach from creators nobody briefed.
Lightreel is driven by chat prompts on a single paid plan at 199 dollars per month. Oriane gives marketers explicit filters they control directly, public pricing, instant signup, and an MCP server that plugs into Claude and other AI assistants.
Lightreel is an AI marketing researcher for UGC teams. It watches TikTok and Instagram, adds around 10,000 new TikToks to its database every day, and lets marketers ask questions in a chat interface to find creators, surface working hooks, spot trends, and get feedback on scripts and accounts. It is used by app founders, music labels, and creator agencies. Oriane is an AI native video intelligence platform built for Instagram and TikTok. Both tools help brands make sense of short form video. They start from different jobs.
Lightreel is a creative research assistant. Ask a question in natural language, and it returns creators to work with, hooks and formats that are performing this week, competitor strategy, and feedback on your own drafts. The unit of analysis is the trend, the hook, and the creator you might hire.
Oriane is a search and measurement lens for marketing teams. Index Instagram and TikTok at the frame level, transcribe every spoken word, and run open ended queries with structured filters. AI Vision finds frames containing specific products, logos, settings, or objects, even when no caption mentions them. Spoken Words search returns videos based on what the creator actually says. Combine with caption, hashtag, mention, language, geography, follower, view, and engagement rate filters in a single query, then export the result set.
Lightreel is built to help you make new content. It tells you what is working so your creators can copy the pattern. Oriane is built to help you find and measure content that already exists, including videos from creators you never briefed and never paid.
That is the shadow reach layer. A creator can show your product on camera or say your brand name out loud without any caption or tag. Oriane indexes that layer of the video directly. Lightreel is not designed for brand exposure measurement.
Lightreel is self serve with a single Pro plan at 199 dollars per month, a 3 day free trial, and API access.
Oriane is self serve with public pricing. Sign up and start searching in minutes.
Choose Lightreel if your priority is UGC sourcing and creative research for a new app or product, with hook ideas, script feedback, and creator discovery driven by a chat agent.
Choose Oriane if your priority is finding and measuring brand exposure inside short form creator video on Instagram and TikTok, with explicit filters you drive yourself and an MCP server for AI assistants.
Lightreel tells you what to make next. Oriane finds what creators already made about you.
Join the brands winning the attention game with AI video intelligence.
