Oriane

vs.

Cobrand

Search, analyze, and act on every social video across TikTok, Instagram, and YouTube. One source of truth for content strategy, creator partnerships, and campaign performance.

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3 reasons to

choose Oriane

over

Cobrand

Research first, brief second

Cobrand matches brands and creators for campaigns. Oriane indexes every Instagram and TikTok video at the frame level, so you can research what is already working before you ever brief a campaign.

Discovery and measurement, not just activation

Cobrand is built around activation workflows. Oriane is built around discovery and measurement, with frame level vision search, spoken word search, and shadow reach for unbranded mentions.

Self serve and live in minutes

Cobrand works through direct engagement with its team. Oriane has public pricing, instant signup, and a UX a marketer can use without onboarding.

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Features comparison

Feature
AI Vision Search
Yes
No
Spoken Words Search
Yes
No
Classic Metadata Search
Yes
Yes
Natural Language Search
Yes
Yes
Shadow Reach Measurement
Yes
No
Spoken Language in videos
Yes
No
Geography of accounts and videos
Yes
Not really
Includes an MCP service
Yes
No
Includes an API
Yes
No

Oriane vs Cobrand

Cobrand is an AI based content amplification platform that connects creators with brands and uses AI powered social listening and creator matching to scale partnerships. Oriane is an AI native video intelligence platform built for Instagram and TikTok. Both tools live in the creator marketing space. They focus on different moments in the workflow.

What each tool does

Cobrand sits on the activation side. Match brands and creators, brief, amplify, and run campaigns at scale.

Oriane sits on the discovery and measurement side. Index every Instagram and TikTok video at the frame level, transcribe every spoken word, and let teams query the entire creator and brand landscape with structured filters.

Pricing and access

Cobrand is early stage and works through direct engagement.

Oriane is self serve with public pricing. Sign up, start searching in minutes.

Search and discovery

Cobrand's matching engine starts with a campaign brief and proposes creators.

Oriane's search engine starts with a question and returns videos. AI Vision finds frames containing specific products, logos, settings, or objects, even when no caption mentions them. Spoken Words search returns videos based on what the creator says. Combine these with caption, hashtag, mention, language, geography, follower, view, and engagement rate filters in a single query.

Best fit

Choose Cobrand if you want to run creator campaigns at scale with brief, matching, and amplification in one place.

Choose Oriane if you want to research, measure, and prove what is already happening across Instagram and TikTok before, during, or after a campaign.

Bottom line

Cobrand runs campaigns with creators. Oriane shows you which creators already matter.

Stop guessing. Start seeing.

Join the brands winning the attention game with AI video intelligence.

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